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Letters Can Kill, AD Campaign

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Lightfarm Studios created a campaign entitled “Letters Can Kill” for the Japanese car brand Mitsubishi. The campaign portrays some world dictators shaped like letters. The goal of the campaign is to encourage the drivers not to use their phones to text while they’re driving. Don’t ask me what the dictators have in common with you texting while driving.

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A lot happens when you stay up late at night.


14 Jul 2014

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